Changing the game

If we've done it all before, and you know what I'm talking about, and we keep on doing it, why is it so hard? Do we think it's hard out of habit? And if its hard and we keep doing it, is it because we like it, or is having "hard times" a habit? And if we've done it before, and we say we don't like it, why do we keep on keepin on if we don't like it? Or do we really like it at some level? Or are we simply out of ideas on what to do next?